Great package design requires a varied set of particular skills that can’t be perfected through occasional use. Packaging has been our area of particular expertise for almost 40 years, providing us with an extensive knowledge of packaging materials and alternate structures, as well as a thorough understanding of the strict government labeling regulations. Combined with our multi-dimensional creative vision, we’re uniquely suited to design distinctive, ownable packaging consistently preferred by consumers.
A logo not only needs to be strong enough to compete against the clutter of store shelves and advertising, and easy to read so you know the name instantly, but it should also reflect the character of the products or services provided under that name, something to give it a memorable quality that connects to the target consumer in a meaningful way.
Whether we’re designing a logo from the ground up, or updating an existing familiar mark, it will be created not just to be noticed, but also to be remembered and recognized.