DreamWorks

DreamWorks requested graphics to create a new segment in their line of DVD’s clearly differentiating the animated titles from the standard features. We designed not only the DreamWorks Animation logo, but also the framework that surrounds and interacts with the feature characters, as well as the gold seal device highlighting each feature’s unique selling points. The system successfully segmented their line, as well as providing a recognizable signature look for the discerning consumer.